Editorial · Tag

AEO

2 posts in this tag.

Editorial isometric illustration of category domain real estate — a tall gold monolith topped by a globe, chained to platform blocks and a corporate skyscraper by streams of gold coins, on a dark navy background with gold and rose accents

M&A · 8 min · July 24, 2026

The Category Real Estate Playbook: Why Distribution Infrastructure Beats Feature-Layer SaaS

An M&A and private equity perspective on the $1B+ wedding tech market — why category domain authority and organic distribution now command premium multiples while feature-layer SaaS multiples compress.

M&A Private Equity Vertical SaaS Distribution Domain Authority

Editorial isometric illustration of a couple's hands holding a smartphone with AI chat bubbles ranking wedding vendors — venue, florist, photographer — connected by rose-gold data lines to miniature isometric scenes of a boutique venue with a garden, a floral studio and a planner dashboard on a dark navy background

Strategy & AI · 9 min · July 18, 2026

AI Is Changing How Couples Choose Your Wedding Business

Couples are no longer just Googling venues, planners, and photographers. They're asking AI — and the answers AI gives are shaping bookings before you ever hear from them.

AI Search AEO GEO AI Discovery Wedding Vendors